Press Releases
Official announcements from FairPlay Sports Media — product launches, partnerships, market expansion and leadership updates across our global BetTech and sports media network.
FairPlay Sports Media Launches 'Customer Insights', Delivering Objective Truth on Bettor Sentiment
FairPlay Sports Media has launched FairPlay Customer Insights, an always-on commercial decision-making engine for UK betting operators, powered by a continuously verified panel of over 1,000 active UK bettors.
Read release2026 'Oddschecker Endorsed' Sportsbooks Revealed
Oddschecker has revealed the 2026 'Oddschecker Endorsed' honours list, recognising the leading UK sportsbooks across categories that matter most to bettors. bet365 took three awards including Most Popular Sportsbook.
Read releaseFairPlay Sports Media and JOE Kick Off Betting Strategy Partnership
FairPlay Sports Media has announced a strategic betting partnership with leading UK & Ireland sports and entertainment publication JOE, integrating BetTech and AI-powered tools across JOE's 28m global audience.
Read releaseFairPlay Sports Media Launches Football AI Stats Assistant 'Teammate'
FairPlay Sports Media has launched Teammate, the industry's first sports AI assistant, on its WhoScored.com brand — powered by a Google Gemini partnership and 25+ years of FairPlay's sports data assets.
Read releaseFairPlay Sports Media Commences Betting Technology and Advisory Partnership with The Sporting News
FairPlay Sports Media has announced a technology and advisory partnership with The Sporting News, integrating AI-powered analysis and betting tools across its UK, Spain, Brazil, and Mexico sites.
Read releaseUK Sportsbooks Recognised in the Launch of Inaugural 'Oddschecker Endorsed' Campaign
Oddschecker has revealed the inaugural 'Oddschecker Endorsed' honours list. bet365 and Sky Bet each took three categories, with William Hill, Ladbrokes, Paddy Power, BetMGM, LiveScore Bet and Sporting Index also recognised.
Read releaseOddschecker to Recognise Leading Operators with 'Oddschecker Endorsed' Honours
Oddschecker has launched 'Oddschecker Endorsed', an annual programme that recognises the best UK sportsbooks across categories including Most Popular Sportsbook and Best Bet Builder, judged on both proprietary data and user opinion.
Read releaseFairPlay Sports Media Launches in Brazil with Localised Oddschecker Brand
FairPlay Sports Media has launched a localised version of oddschecker in Brazil, providing real-time, market-specific odds comparison at oddschecker.com/brazil following the country's recent regulation of sports betting.
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